Insta360 has officially introduced Antigravity, the world’s first 360-degree drone, promising to bring a groundbreaking new dimension to drone flight and immersive video capture. After years in development and anticipation, the drone is slated for launch in August 2025 and aims to merge Insta360’s industry-leading 360 camera technology with innovative drone design.
Pioneering 360 Immersive Flight
Antigravity’s philosophy is simple yet ambitious: to deliver immersive flight using a true 360-degree capture system, enabling creators to shoot dynamic, fully spherical video footage in stunning 8K resolution. The drone weighs less than 250 grams, making it accessible to both beginners and seasoned drone pilots without the need for heavy regulations that apply to larger drones.
Design and Features
While detailed specifications remain limited, early insights and leaked prototype footage reveal some remarkable features:
- Dual 360 Cameras: The drone is equipped with twin cameras, one facing directly upward and the other downward, providing comprehensive 360-degree coverage around the drone’s entire frame.
- Advanced Sensors: Twin sensors on the front of the drone appear to be designed for obstacle detection, enhancing flight safety through object sensing technology.
- Propeller Visibility Solution: One crucial question is how Antigravity will handle the common problem of propellers appearing in 360 footage. The tall, slender design hinted at in prototypes may allow a propeller-less view, ensuring clean spherical video without visual obstructions during flight.
- Intuitive Control Systems: Though specifics are unclear, Insta360 promises easy-to-use control methods that could include mobile apps, dedicated remotes, or even headset integration, aimed at making drone flight and 360 capture more user-friendly and creative.
A New Category in Aerial Exploration
Incubated by Insta360, the Antigravity project seeks to pioneer a new aerial storytelling category by combining the expressive power of 360 cameras with innovative drone mechanics. The company envisions the drone as a tool for a wide range of users—from casual family moment captures and weekend adventurers to professional creators working on immersive content.
Antigravity emphasizes inclusivity in flight, aiming to be “immersive, creator-ready, and easy for anyone to fly,” with the mission of making aerial exploration more accessible, expressive, and fun.
Market Context and Competition
The launch of Antigravity sets Insta360 into direct competition with drone giant DJI, which is also stepping into the 360 camera space with its forthcoming Osmo 360 camera unveiled to release imminently. Insta360’s edge lies in its pioneering experience with 360 cameras like the popular Insta360 X5, which may serve as a conceptual basis for Antigravity’s flying camera system.
If successful, Antigravity could reshape the drone market by introducing a new standard of immersive aerial capture, challenging traditional drone formats and DJI’s dominance.
What to Expect
The full reveal of Antigravity is scheduled for August 2025. Industry watchers and drone enthusiasts can expect an exciting blend of cutting-edge 360 video technology, lightweight drone design, and innovative flight control systems that could redefine how we capture the skies.
Stay tuned for further details as Insta360 prepares to launch a drone that could truly change the aerial content creation game.