Google has introduced a significant upgrade to its Search platform, unveiling Gemini 2.5 Pro, an advanced AI model now available in AI Mode for subscribers to the AI Pro and AI Ultra tiers. This rollout is accompanied by two other pivotal AI features: Deep Search and a new Agentic AI-powered calling capability.
Gemini 2.5 Pro: Advanced AI at Your Fingertips
Subscribers of AI Pro and Ultra can now select Gemini 2.5 Pro via a drop-down menu within Search’s AI Mode. This model is engineered for superior reasoning, math, and coding capabilities, delivering detailed, accurate responses to complex questions. While the default model remains available for general queries, Gemini 2.5 Pro specifically targets nuanced and technical requests, enhancing productivity for advanced users.
Deep Search: Research Reinvented
Paired with Gemini 2.5 Pro, Deep Search emerges as Google’s most sophisticated research tool yet. Unlike standard searches, Deep Search executes hundreds of automated queries, synthesizes data from numerous sources, and compiles comprehensive, fully cited reports—often within minutes. This makes it ideal for professional, academic, or hobbyist research, and for major decisions such as home buying or financial planning.
Key attributes include:
- Thorough, cross-referenced research spanning multiple sources
- Detailed, citation-rich output
- Capacity to clarify user intent through follow-up questions
- Valuable time savings over conventional search workflows
Agentic AI Calling: Automated Business Inquiries
A landmark addition is AI-powered calling, which enables Google Search to phone local businesses and gather information—including prices and availability—on the user’s behalf. When searching for services (“pet groomers near me,” for instance), users can now select “Have AI check pricing.” After providing relevant details (such as service requirements, scheduling preferences, and contact method), Google’s AI:
- Identifies top-ranked businesses matching the query
- Makes calls using its Duplex technology, introducing itself as Google’s AI
- Collects and organizes responses into an easy-to-read, comparable summary
Businesses retain control over AI-initiated interactions using their Google Business Profile settings, ensuring privacy and opting preferences are respected.
Availability & Rollout
- Gemini 2.5 Pro and Deep Search became available on June 16, 2025, exclusively for U.S.-based AI Pro and Ultra subscribers participating in Labs’ AI Mode experiment.
- The Agentic Calling feature is now being rolled out to all U.S. Search users, with expanded limits for Pro and Ultra tier subscribers.
Robby Stein, VP of Product for Google Search, underscored this selective release as part of Google’s continued commitment to debuting advanced AI features with power users before broader public adoption.
This upgrade reflects Google’s ongoing strategy to integrate powerful, autonomous AI tools directly into Search, making information retrieval, research, and real-world tasks more seamless and efficient for users.