Nintendo has announced a price increase for its original Switch family of systems and products in the United States, effective August 3, 2025. The price hike will impact the first-generation Nintendo Switch, the Switch OLED, the Switch Lite, and select accessories. However, the recently launched Switch 2 console and its games, both physical and digital, will not be affected by this change for now.
Although Nintendo has not officially disclosed the new prices, leaked store listings hinted at significant increases: the original Switch could rise by about $40 to $339.99, the Switch OLED by $50 to $399.99, and the Switch Lite by $30 to $229.99. These changes follow similar price hikes in Canada earlier this month, where prices increased by roughly $20 to $40 CAD depending on the model.
Nintendo cites “market conditions” as the reason for the adjustment, a move likely influenced by recent tariff increases. Following executive orders from President Donald Trump, tariffs expanded to include goods imported from Vietnam—a key production location for Nintendo’s Switch consoles—resulting in higher costs the company now needs to offset.
In addition to console price hikes, certain accessories for both the original Switch and the Switch 2, selected amiibo figures, and the Nintendo Sound Clock: Alarmo will also see price adjustments.
Nintendo emphasized that prices for Switch and Switch 2 games, as well as Nintendo Switch Online memberships, will remain unchanged at present. However, the company noted future price adjustments could be necessary.
As these increases take effect within days, consumers interested in original Switch models may want to act quickly before the price hike is implemented.
This price change comes amid broader industry trends of rising console prices and shifting trade policies that impact manufacturing and distribution costs. Nintendo’s latest fiscal reports highlighted strong sales for the Switch 2 since its June launch, while the original Switch continues to be a popular choice despite its age.
Overall, this price update reflects the challenges companies face in maintaining profitability amid evolving global market conditions and trade restrictions.